Country of Origin Labeling (COOL) and Producer Implications

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University of Idaho Cooperative Extension, 17September2008
FRTEP - 1862

USDA’s Agricultural Marketing Service has announced that the final rule making comment period for Country of Origin Labeling or COOL, will end on September 30, 2008. The program will also be implemented on September 30, 2008. COOL became law in the 2002 Farm Bill butimplementation has been delayed twice by Congress.

What is COOL?

On May 13, 2002, the Farm Security and Rural Investment Act of 2002, more commonly
known as the 2002 Farm Bill, became law. One of its many provisions requires country of
origin labeling (COOL) for beef, lamb, pork, fish, perishable agricultural commodities, and
peanuts. On January 27, 2004, Public Law 108-199 delayed implementation of mandatory
COOL for all covered commodities except wild and farm-raised fish and shellfish until
September 30, 2006. Covered commodities were defined as.....